Doe Deere: The Unicorn Queen Of The Beauty World

She is described as the Unicorn Queen of the beauty world. Doe Deere has created a brand that is revolutionizing the way we perceive fashion. According to Doe, cosmetics and makeup go beyond the means to hide imperfection, but a vehicle for self-expression and freedom. For her, beauty is defined as what feels right at a particular moment and not really what appears natural or looks best.


Although born in Russia, Doe Deere grew up in New York City. Doe’s initial ambition was to be a clothing designer, hence she attended the Fashion Institute of Technology in New York, where she majored in fashion design and illustration. Her experience at the institute was a positive one and she had a whole lot of fun. But she knew she was made for something big, hence she dropped out of the institute to begin her clothing line in 2004.


Growing up Doe had always loved fairy tales, so in the choice of a name for her newly conceived fashion line, she needed a name that sounded whimsical; something that could give her brand a feeling of fantasy. After playing around with a couple of names she finally concluded on Lime Crime. She loved the way it rolled off her tongue, and instantly she adopted it.


She began selling her Lime Crime clothing designs on eBay and later went ahead to create her own digital store. In less than a year she was already making steady sales. Although the clothing line was performing excellently well, and it was teaching her a lot about the flow of fashion trends and the role it plays in marketing, Doe still had reservations about if the clothing line was her final destination. She wanted something in her career but was unsure if clothing was that thing.


Then in 2008 something happened. Doe wanted to model some of her clothing for the website but couldn’t seem to find the exact bright colors that she wanted. All the available colors didn’t give her what she wanted. Hence, she decided to branch out and produce her own. Growing up, Doe had always loved two things; fairy tales and makeup. Hence, when the idea for the cosmetic brand came up, she instantly combined those two loves together to create a unique blend of cruelty-free, magical and colorful cosmetics. Her colors were to be so bright it would almost be a crime to wear them.


The original collection for the Lime Crime cosmetic brand consisted of glitter, eyeshadows, primers, fine brushes and a variety of blush. In order to encourage use, Doe promoted her product with free online tutorials on how they were to be used. With the creation of the Lime Crime cosmetic line, Doe finally knew she had found her niche, she knew she had found the gold pot at the end of her rainbow. She never for once looked back since she started. Everyone around her saw her vigor and they put in even more determination than they had with the clothing line.


In order to promote the brand, Doe organizes several online contests, a good example is “Must-Be-Pink”. This has helped her to build a tremendous online fan base of more than 3 million followers on Instagram alone. Her ability to listen to feedback from people both in the office, online or out on the street is one of her strongest marketing strategies.


Regarding what the future holds for her and the business, Doe is aimed at creating new collections of color particularly for the set of people who grow up online, those she calls Generation Z. She has promised to never stop daring herself and to never stop chasing bigger and brighter dreams.


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Julia Jackson: Millenial Wine Enthusiast

Founded by Jess Jackson in 1983, Jackson Family Wineries has become well-known for its artisinal wines, including La Crema and Freemark Abbey. What started as an 80-acre orchard has now become a billion dollar business with wineries located in five different continents. Though Mr. Jackson passed away in 2011, his family continues to expand his legacy. One who truly stands out from the rest is his youngest daughter and the company’s main proprietor, Julia Jackson. Visit Sfluxe to know more about Julia.

As a child, Jackson spent much of her time picking grapes at her family’s vineyards, as her father made it a point to impress the value of hard work on his children. While working, Jackson became best friends with the daughter of a fellow winemaker, who spoke fluent French. This friendship sparked her interest in French culture and led to not only an influential summer in Bordeaux but also a French teaching position during her time at college. After obtaining a Bachelor of Arts in Studio Art from Scripps College in 2010, Jackson then went on to obtain a Certificate in General Management from the Stanford graduate school of Business. It is now Jackson’s main responsibility to expand her family’s business further around the globe and to introduce their products to a whole new generation. When it comes to her preferences and recommendations, Jackson firmly believes that Sonoma County is still the best place on Earth to find a great Cabernet.

When not involved in her family’s winery, Jackson serves as the spokeswoman for the Cambria Seeds of Empowerment program, a non-profit institution she founded in 2014 alongside her sister, Katherine. Since its beginning, the organization as donated $100,000 every year to programs that are dedicated to empowering and honoring women who work towards making a difference in their communities.


Julie Zuckerberg’s Success as an Executive Recruiter

Every successful business or person has gone through some dynamic yet elaborate shaping to reach a certain level of perfection. As for Julie, she has been through a series of colleges and has a rich experience that made her the successful executive recruiter that she is today. She is now one of the best examples for people who would like to enter into financial market services or would like to take their businesses to a higher level of outstanding success. Her expertise and talent in this field have seen her become the vice president of Deutsche Bank, which is based in New York.


Julie’s educational background is vast and rich. All the courses she did complement each other, and brought her out as the successful businesswoman that she is today. She attended City University of New York-Brooklyn College where she studied Philosophy, and later on joined the New York Law School for her law degree.


Julie Zuckerberg has very many skills that have been acquired throughout her career. These skills have made her the best solution provider who is not only needed by the people of her locality, but from all over the country. She first worked at Hudson staffing and recruiting firm with the duties being recruitment placing for lawyers, paralegals and case managers among others. This job exposed her to the legal side of the business and the world of law in general. She later moved to work at Citi Global Consumer Bank Financial, a service company where she served as a recruiter and the vice president. She was tasked with the duties of hiring the best candidates for the bank, a role that made her grow in skills and knowledge of all factors that influence the financial markets and how to get the best out of them. She later moved on to diversify her experience while working at New York Life Insurance Company as the vice president, a position that made her work with top management in providing a solution to different aspects through strategic and viable planning.


Having worked with big institutions in New York, Julie has perfected her skills and talent as a mentor and a coach, in interviewing skills, succession management, leadership as well as a good conflict resolution personnel. She is not just a work and no play kind of person. She works with other leaders in improving the welfare of the society through charities. She has great compassion for the less privileged, which makes her volunteer occasionally to support them both financially and with her time. During her free time, she would visit the art galas to appreciate the work of art, which she is a big fan. She is also fascinated by technology and all the beauty and the differences that come with it. Julie is a great advocate for animal welfare as well as a lover of pets. She represents success and professional excellence that guarantees nothing but the best quality of services. There is a lot that women can learn from this inspirational figure.