Working Hard with Contour: A NewsWatch TV Review

NewsWatch TV was founded in 1990 and has become one of the best programs when it comes to the latest in technology. The program can be seen on the AMC and Ion networks. The show allows up and coming technology companies to get a foot in the door to promote and sell their products.
The show makes sure that the consumer is well informed about the companies and products being sold on the show. The show makes sure that the advertisements are geared toward the widest possible audience in an easy and understandable manner. One example of how NewsWatch does this is a company called Contour Design.
The goal of Contour Design was to get the word out about new workstations that can adapt to the person using it. Contour Design s wanted to increase their audience to be able to get higher sales. The new ergonomic stations can make life much easier for those who use a keyboard and mouse.
The results of using NewsWatch were instant for the company. Bret Hudson is the Product Design Manager for Contour Design. Once the spot hit the airwaves there was an immediate increase in the number of workstations that were sold. The company could not have been happier with the campaign. The company was able to broaden its reach to more than ninety-five million households. The company saw a dramatic increase in impressions online as well with over half a million. With NewsWatch, Conour Design was able to do exactly what it set out to do.
This is a prime example of how a company like Contour Designs was able to broaden the audience for their products. Contour Designs really appreciates the hard work of NewsWatch and their team. It is the ultimate win-win for both companies as well as consumers.

Eduardo Sirotsky Melzer’s Digital Marketing Expansion

Duda Melzer, or formally known as Eduardo Sirotsky Melzer is a prominent business figure in Brazilian media. His family-run companies of RBS Group and e.Bricks Digital are ever expanding the market not only in Brazil but also abroad. His recent succession to the chairman at RBS Group and founding e.Bricks Digital are just a few of many (of his) accomplishments. e.Bricks provide a warehouse for RBS Group’s digital media projects, and also invests in startups. As a venture capital company, e.Bricks has given existing businesses in South America a chance to foray into the digital sector. Business must provide proof that they’re well established and generate revenue. This strict selection process has led to companies such as the largest wine producer in Latin America and a contemporary art show to receive a jump start.

According to Estadao, Duda Melzer’s drive is the result of hard work and a strong educational background. He graduated with a bachelor’s degree from the Pontifical Catholic University of Rio Grande at 26 years old. He also received an MBA from Harvard University. This much-coveted degree led to many opportunities for Duda. Having met his mentors there, he still connects with the school through postgraduate coursework. Duda Melzer has worked for other companies aside from with his family. He was an analyst at a financial firm, and also a director for a media company in the US.

Duda Melzer continued and expanded his family’s legacy. He restructured RBS Group to make necessary operational changes. He’s also received much entrepreneurial recognition from companies like Ernst & Young and the Cambridge Institute for Family Enterprise. Duda and his family also keep up the philanthropic spirit by running a long time charity named after his grandfather. The group works to abolish injustices for Brazil’s youth. The efforts made by Duda Melzer’s accomplishments have led to many successes for himself and his country as well.

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